How to Show First Order Discount Using an Announcement Bar

Ashok Damaniya

Why this matters

Your first order discount is powerful - but customers can only use it if they see it clearly

Adding an announcement bar ensures your offer is always visible and encourages visitors to take action immediately.

How to Add an Announcement Bar in Shopify

Step 1: Go to your theme editor

  • In your Shopify admin, go to Online Store → Themes
  • Click on Customize

Step 2: Enable Announcement Bar

  • In the theme editor, look for “Announcement Bar” or “Header” section
  • Enable it if it’s turned off

Step 3: Add your discount message

Use a clear and attractive message like:

Get 10% OFF on your first order! No code needed - discount applied automatically at checkout.

or

First-time customer? Enjoy an exclusive discount on your first purchase!

Step 4: (Optional) Add a link

  • You can link the announcement bar to:
    • Homepage
    • Collection page
    • Specific product
  • This helps guide users directly to purchase

Step 5: Save and test

  • Click Save
  • Visit your store and confirm the announcement is visible on all pages

Pro Tips (very important)

  • Keep the message short and clear
  • Highlight the benefit (e.g., 10% OFF)
  • Use emojis to grab attention 🎉
  • Make sure it’s visible on mobile devices

Want us to set it up for you?

If you'd like, our team can set this up on your store and optimise it for better conversions. Just reach out via WhatsApp or Tawk, we’re happy to help!



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